Location: Minneapolis, MN
Owner: Jackie Cox
Website: https://tapis-decor.com/
Social: Instagram
Tapis Decor is a trade-only showroom that offers a curated, mid-to-high-end selection of home furnishings, area rugs, lighting, textiles, and accessories—designed to inspire interior designers and elevate residential spaces. With a strong reputation for style, substance, and service, Tapis specializes in unique, globally sourced collections that bring character and artistry into the home. Their showroom is not only a place to discover beautiful pieces, but a creative hub where partnerships flourish.
Services:
While Tapis Decor had a beautiful physical showroom and a loyal client base, their digital presence wasn’t fully capturing their brand’s aesthetic, value, or depth of product offering. Their website lacked clarity, wasn’t mobile-friendly, and didn’t support the discovery experience designers needed. Social media felt inconsistent and time-consuming, and outreach efforts weren’t hitting the level of visibility they were aiming for. Ultimately, they needed a brand and marketing strategy that matched the caliber of their showroom experience.
We partnered with Tapis Decor to lead a comprehensive brand transformation—from strategy to execution. We began by uncovering the story behind the brand and translating it into a visual identity and messaging framework that felt both timeless and fresh. We then rebuilt their website with an emphasis on mobile responsiveness, ease of navigation, and SEO optimization—designed to better showcase their vast collections and make it easier for designers to find and engage with their products. On the marketing side, we developed and implemented a social media strategy aligned with their goals and aesthetic, providing structure and consistency to their digital outreach.
Tapis Decor now has a cohesive brand presence that matches their reputation in the design world—elevated, inspiring, and highly functional. Their new website serves as both a showcase and a tool, making it easier for designers to explore, connect, and source. Their social media now feels like a natural extension of their showroom, helping them expand their reach, deepen engagement, and connect with their audience—inviting them to the showroom. With a clear brand strategy and supporting systems in place, Tapis is positioned for continued growth and wider recognition as a go-to destination for curated home furnishings and design partnership.
Re3 Creative is fantastic to work with! I love Leanne and the team. They listened to my style, created a website that represents my companies vibe. To this day, they continue to go above and beyond in responsiveness and attention to our account. They’re awesome! Highly recommend!
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Re3 Creative is a web design and marketing company in Minneapolis, MN that provides all the services you need to be successful online. Our services include Web Design and Development, SEO, Graphic Design, Copywriting, Website Maintenance, Brand Photography, Brand Videography, Marketing, Social Media, Brand Discovery, and Project Discovery.
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