FEATURED PROJECT

Mark Eric Benner Architects

Client Intro

Location: Chicago, IL
Owner: Mark Benner
Website: mebarchitect.com
Social: LinkedIn

Mark Benner is an award-winning architect known for crafting highly personalized residential designs that blend creativity, functionality, and lifestyle. With a commitment to meaningful client relationships and a process that honors both form and feeling, Mark’s work spans new construction and complex renovations, always with an eye toward quality and intentionality. His practice is deeply rooted in service, legacy, and an evolving desire to lead with both excellence and generosity.

Services: 

The Challenge

Mark had years of experience, an impeccable body of work, and a solid reputation—but his brand and business infrastructure didn’t reflect the caliber of his services or support his long-term goals. His messaging lacked clarity, his digital presence wasn’t converting, and his business growth felt capped by unclear positioning and underperforming systems. He was ready to expand into new markets, increase his revenue, and build a firm that could scale—but needed a comprehensive strategy to get there.

The Solution

We approached this partnership holistically—starting with an in-depth evaluation of his brand, business model, marketing strategy, and long-term vision. From there, we led Mark through a full rebrand including updated brand identity, messaging framework, and website. We clarified his service offerings, refined his pricing model, and built custom tools to help him track KPIs, manage leads, and convert opportunities. On the marketing side, we implemented SEO strategies and optimized his web presence for visibility, clarity, and performance—while also consulting on business development and sales processes to support future growth.

 

The Deliverables

The Results

Mark now has a cohesive brand that truly reflects the depth and value of his work—and a digital presence that actually performs. His website is strategically built for searchability, clarity, and conversion, and he has tools in place to better track his pipeline, leads, and profitability. His offerings are clearer, his visuals are stronger, and his brand now communicates what his clients have always known: that working with Mark means working with someone who listens deeply, designs intentionally, and delivers at the highest level. With a strategic foundation in place, Mark is set up for smarter growth and greater impact in the years ahead.

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